Welspun One
INDUSTRY
Real Estate
Welspun One, is a leading industry realty solutions platform, specialising in providing Grade-A logistics solutions along with integrated investment, asset, and development management solutions to manage its customers’ supply chain needs.
QUESTION
How did our strategic announcements and partnerships establish Welspun One as an indomitable force in the warehousing industry?
Challenge
Laying the groundwork for media visibility to create awareness about the company amidst the COVID-19 pandemic.
Solution
Integrate traditional and unconventional media strategies to position Welspun One as a leader in grade-A warehousing.
APPROACH
Building a positive media portfolio through CSR activities, RBMs, and webinars while leveraging the expertise of the spokesperson to build the brand.
#1
Conceptualised a CSR activity distributing 100,000 masks in the warehousing and logistics community
#2
Secured webinar opportunities while consistently disseminating information about fund launches and partnerships
#3
Published a detailed study about the sector in the post-pandemic world in leading media outlets
IMPACT
Subscribing to unconventional media activities led to greater visibility of the platform in the sector, while panel discussions, webinars, and expert content successfully established it as an indomitable leader.
20 +
Interviews
350 MN. +
Public Relations Value
700 +
Headlines
COVERAGE HIGHLIGHTS
Achieving the extraordinary
Mint
Hindu Business Line
VC Circle
Business Standard
Economic Times
Mashable - Listing
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